Even MMO bloggers like to watch TV occasionally. Lately each Monday night I settle down to watch a popular drama called “24”. Just this past Monday viewers of that Fox TV show were subjected to a global warming public service styled announcement from the Rupert Murdoch owned FoX TV network. This time it was made by the actress playing the president — the authority figure on the show – conveniently not the actor playing the bad guy. A few weeks ago Keifer Sutherland came on and made a similar statement talking about how the crew of “24” is doing all they can to reduce their carbon footprint and stop global warming.
Whether you believe in global warming, global cooling, climate change or the Tooth Fairy is not the point. I resent the fact that a broadcast network like Fox has resorted to using it’s well paid actors (Sutherland purportedly earns $10 million a year for his role as Jack Bauer) to lecture it’s viewers on a controversial agenda. It’s down right offensive and plain wrong. It’s the kind of thing you expect in Communist China.
Fox TV has crossed the line yet again as they did a few years ago on “24” when in a network public service announcement they timidly caved into pressure groups and apologized to the Muslim community for daring to have a plot line that dealt with Muslim terrorists. Spineless cowards.
In May of 2007 Rupert Murdoch publicly announced News Corporation plans to indoctrinate their consumers:
“The challenge is to revolutionize the [climate change] message,” Murdoch told the crowd. He emphasized the need to “make it dramatic, make it vivid, even sometimes make it fun. We want to inspire people to change their behavior.”
So who then decides what is “good” behavior on the part of the citizenry? Who decides what serves the public interest? An unelected, rich and powerful CEO like Rupert Murdoch? This is madness. We are seeing George Orwell’s book “1984” coming true. To those that think this is harmless and a “good” thing. What if the next cause that Mr. Murdoch decides to shove down your throat is something that you don’t agree with? What then?
Injecting overt propaganda into the time slot of a hugely popular TV show like “24” is a dirty, rotten and shameful stunt. They know millions of people will be watching — a captive audience. I watch a show like “24” to be entertained. Period. I don’t need or want to be lectured by anyone, let alone stooges like vapid Hollywood actors or pompous CEO’s like Rupert Murdoch, Bill Gates, etc. I decide what I watch, read and listen to when *I* want. I decide what I believe — not you. News Corporation should heed the advice of the slogan of its TV news division and be “fair and balanced….we let you decide.”
Wise up Mr. Murdoch and stop injecting your political and personal agenda into my nightly entertainment.
Now back to our regularly scheduled program…